Dasha Sokolova
Hi, I’m Dasha.
I’m a Sports Business Graduate student with a big dream. As a now retired professional athlete, I’m eager to bring my passion and competitive spirit back into the sports industry, this time on the business side.
This platform offers a glimpse into my journey, as well as some pieces I’ve written on hot topics in the sports I’m passionate about.
Featured Articles
Taking a look into how great storytelling makes new fans stick around - a story of my venture into Tennis fandom
Dissecting the pink-washing claims that riddled F1 Academy in its first years of operations
Coming Soon!
F1 Admins: Where is the line drawn?
Discussing how to balance relatability, professionalism, and brand identity on social media.
